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Oracle Introduces The HP Oracle Database Machine

Delivering 10x Faster Performance Than Current Oracle Data Warehouses

Oracle Transforms Data Warehouse Deployments with Oracle® Exadata Storage Servers, the First-Ever Smart Storage Designed for Oracle Data Warehouses

ORACLE OPENWORLD, SAN FRANCISCO, CA – September 24, 2008
News Facts
In a keynote address to nearly 43,000 OpenWorld attendees, Oracle Chief Executive Officer, Larry Ellison unveiled the HP Oracle Database Machine, a system designed for extreme performance data warehouses.
The HP Oracle Database Machine consists of a grid of Oracle Database Servers and a grid of new Oracle® Exadata Storage Servers packaged in a single rack ordered as a complete system from Oracle.
The latest offering resulting from Oracle’s and HP’s long-time engineering relationship, HP Oracle Exadata Storage Servers break the performance bottleneck between database servers and conventional storage by shipping less data through larger pipes.
No changes are required to existing queries or business intelligence applications to deliver extreme performance for large Oracle data warehouses.
HP Oracle Exadata Product Family:
The product family consists of two components.
HP Oracle Database Machine is pre-configured for performance, pre- tuned, and certified for Oracle Business Intelligence Enterprise Edition tools and Oracle Real Application Clusters. Complete configurations can be ordered from Oracle, with hardware support by HP. The HP Oracle Database Machine is a high-performance system configured for data warehousing that includes a grid of eight database servers featuring: 64 Intel processor cores, and Oracle Enterprise Linux; and a grid of 14 HP Oracle Exadata Storage Servers that include up to 168 terabytes of raw storage and 14 GB/sec data bandwidth to the database servers.
HP Oracle Exadata Storage Servers are key performance enablers for the database machine and can be ordered separately if customers have an existing data warehouse and merely require the storage enhancements. Customers can build data warehousing solutions using HP Oracle Exadata Storage Servers, which feature industry-standard components including two Intel processors, up to 12 TB of raw storage and InfiniBand connectivity delivering 1 GB/sec of data bandwidth per storage server.
The HP Oracle Exadata Storage Server uses a massively parallel architecture to dramatically speed up Oracle data warehouses by shifting the data-intensive part of query processing away from Oracle Database Servers and closer to the data.
HP Oracle Exadata Storage Servers deliver 10x or more performance improvements in data-intensive query processing, have virtually unlimited I/O scalability, are easier to optimize for data warehousing, and provide mission-critical availability and reliability.
Availability & Delivery
The HP Oracle Database Machine and HP Oracle Exadata Storage Servers are available today.
Complete configurations can be ordered from Oracle.
Oracle is responsible for sales and system support.
HP is responsible for hardware delivery and hardware service.
Supporting Quote
“For the first time, customers can get smart performance storage designed for Oracle data warehouses, that is ten times faster,” said Oracle CEO Larry Ellison.


Oracle and Intel® Collaborate to Accelerate Enterprise-Ready Cloud Computing

Companies to work on technology and standards to make clouds more efficient and secure
Oracle OpenWorld, San Francisco, CA – September 23, 2008

Oracle and Intel Corporation today announced that they are collaborating to help accelerate enterprise readiness of cloud computing and make it more efficient and secure. The companies will also identify and drive standards to enable flexible deployment across private and public clouds.

Cloud computing is an efficient way to run programs and store data which a large number of users can access through Internet technologies. Enterprise customers are already running applications on shared infrastructure within their firewalls using Intel Virtualization Technology (Intel VT) and Oracle Grid Computing technologies, including Oracle® Database, Oracle Real Application Clusters, Automatic Storage Management, Oracle Application Grid, Oracle Enterprise Manager and Oracle VM. With this foundation, enterprises are now looking to create private clouds for their internal applications and to have the ability to extend them to public, multi-tenant clouds with the same level of security, flexibility and efficiency.

“Oracle understands that enterprises would like the flexibility of choosing to run their enterprise systems in either private or public clouds, but in order to do that, cloud computing needs to be highly efficient, secure and standards based,” said Robert Shimp, group vice president, Oracle Global Technology Business Unit. “Intel and Oracle are collaborating to make this happen.”

“Intel and Oracle are taking a leadership role to expand the reach of enterprise-ready cloud computing,” said Doug Fisher, vice president, Software and Solutions Group (SSG), and general manager of SSG's Systems Software Division at Intel Corporation.

“By collaborating to improve efficiency, extend standards and enhance security, we’re making cloud computing more of an option for enterprise deployments.”
Oracle and Intel will cooperate in three broad areas:
Efficiency – Recent collaboration between Oracle and Intel on Oracle VM and the Xen open source hypervisor with Intel VT has yielded a 17 percent performance improvement of Oracle Database running virtualized on Intel Xeon® processors. As Intel introduces new server platforms, and further enhances virtualization technology, Oracle and Intel will continue their joint software optimization work to achieve performance and power efficiency gains.
Security – Enterprises running software in public clouds must have assurances that the environment is secure, private data can be accessed only by authorized applications, and activities are tracked for auditing and compliance reporting. Oracle and Intel will work together to further strengthen the security of virtual machines in a shared cloud environment to help ensure customer data is protected. As Intel develops new virtualization security features to ensure trusted environments for cloud computing, Intel and Oracle will optimize this technology on Oracle software. Both companies will continue to better integrate their data encryption technologies to help ensure data privacy and security in shared public cloud environments.
Standards – Intel and Oracle will work with other industry leaders to extend standards that enable portability of virtual machine images, such as the Open Virtual Format (OVF), and to create Web services standards for provisioning and management of cloud-based services.

Oracle Partners Respond to Customer Demand for SOA-based Integrations

More than 60 New Integrations Validated through Oracle Application Integration Architecture for Partners Initiative Over the Past Year
Oracle OpenWorld, San Francisco, CA – September 22, 2008

In response to growing customer demand for validated integrations, Oracle today announced that more than 60 new integrations have completed testing through the Oracle Application Integration Architecture for Partners (AIAP) initiative.
This initiative provides partners tools and best practices for integrating to Oracle’s broad portfolio of applications. Over the past 18 months since the launch of Oracle Application Integration Architecture, Oracle has seen an increase in cross-application business process integration validation requests. These integrations utilize Oracle® SOA Suite and Oracle Application Integration Architecture as the integration platform.
Oracle PartnerNetwork members who have recently validated their SOA-based integrations include: En-soft, Gesplan, Informatica, Softway-Softcomex, New Soft Intelligence, Nexo, Techware, Xactly and XRT.
Oracle also formed the Oracle Application Integration Partner Strategy Council in November 2007. Council members contribute to the future direction of Oracle’s partner initiatives and provide Oracle with a deeper understanding of the challenges ISVs face while gaining unique insight into Oracle’s go-to-market strategy. This in turn helps ensure that partner products are aligned with Oracle product directions, while giving each partner’s customers assurance that their needs are being represented. Charter members of this council include: 170 Systems, 3i Infotech, Acxiom, APPLIMATION, Cisco Systems, CRM IT Solutions, Data Systems International, Enigma, Development Dimensions International, Enwisen Inc, Genesys, HCR, IFS, InFact Group, MavenWire, Motorola, Nakisa Inc, New Soft Intelligence, Open Text, Trillium, Zebra Technologies.
Based on feedback from council members, initial changes have been enacted, including additional educational webcasts, updates to integration best practices documentation, and easier web access to an increasing amount of integration related information.
Benefits of AIAP-Validated Integrations

Integration validation provides customers with the confidence that the integration between products has been tested and validated as functionally and technically sound, that the product is integrated with Oracle Applications in a reliable, standards-based way, and that the integration operates and performs as documented.

Integration Validation offers partners a competitive advantage:
Partners with validated integrations are able to provide customers with standards-based product integrations, reviewed, tested and validated by Oracle.
Customers benefit from improved risk management and smoother upgrade capability, enabling a lower total cost of ownership and greater overall satisfaction.
Integrating solutions with Oracle's industry-leading application products helps partners open new markets and discover new sales opportunities.
Integration Validation helps ensure standards compliance. Validated integrations comply with standard integration technologies, such as Oracle Application Integration Architecture, Oracle Fusion Middleware, BPEL, Web Services, XML/EDI, integration adaptors, and other published and approved application program interfaces (APIs)

Membership in the Oracle Application Integration Architecture for Partners Initiative offers partners access to:
Application integration information for Oracle E-Business Suite and Oracle’s PeopleSoft Enterprise, JD Edwards EnterpriseOne, JD Edwards World and Siebel applications
Development guidance and design review for integrations based on Oracle SOA Suite or Oracle Application Integration Architecture
Product specific “how-to” integration guides
Best practices and integration design guides
Integration training and education roadmaps
Eligibility to apply to receive:
Oracle Application Integration Architecture product software development licenses, including a set of pre-built business processes, integration packs, enterprise business objects and services, and enterprise services repository
Oracle Application Integration Architecture solution design guidelines, integration best practices, training programs, and product roadmaps
Eligibility to apply for Application Integration Validation testing
Integration validation testing available for native, point-to-point, SOA-based and AIA-based integrations

Partners with Validated Integrations receive:
Integration Validation Branding – exclusive “Integrated with Oracle” logo
Integration Datasheet with Oracle and partner product logos
Inclusion in select global or regional marketing efforts. For example, exhibiting Oracle OpenWorld partners this year were offered “Validated Integration” monitor buttons for easy identification by interested customers.
Supporting Quotes
“Validation requests through our AIAP initiative continue to rise as partners are responding to the demand from customers requiring lower cost, lower risk implementations,” said Tom Herrmann, vice president, ISV Management and Programs at Oracle. “These validations help our partners to offer the most functional and flexible solutions to their customers.”
“Validating our application integration under the AIA for Partners Initiative was part of our strategy this quarter. Oracle SOA Suite is now being used to leverage our integration with Oracle E-Business Suite R12. We'll be able to maintain and manage a single technology middleware platform helping to reduce its TCO and enhancing our customers' experience regarding future upgrades and manageability." André Barros, Business Manager, New Soft Intelligence
Supporting Resources
Oracle Applications Integration Architecture for Partners
Oracle SOA
Oracle PartnerNetwork
Oracle Application Integration Architecture
Application Integration Architecture for Partners Initiative
Application Integration Validation
Validated Integration listing on Oracle.com
Application Integration Partner Strategy Council members support
About the Oracle PartnerNetwork

Oracle PartnerNetwork is a global business network of more than 20,000 companies who deliver innovative software solutions based on Oracle software. Through access to Oracle’s premier products, education, technical services, marketing and sales support, the Oracle PartnerNetwork program provides partners with the resources they need to be successful in today’s global economy. Oracle partners are able to offer their customers leading-edge solutions backed by Oracle’s position as the world's largest enterprise software company. Partners who are able to demonstrate superior product knowledge, technical expertise and a commitment to doing business with Oracle qualify for the Certified Partner levels.

Source : oracle.com